About novlini® GTM
novlini® GTM Resources is the Substack newsletter by novlini®, a consulting studio helping startups design smarter CRM systems and go-to-market architectures — built on Attio and connected to the tools that drive revenue.
Here, we share ideas, frameworks, and playbooks for GTM leaders, RevOps teams, and product-driven founders who want:
Clean CRM architecture
Scalable systems with real visibility
Smart automation and AI use cases that actually work
No fluff. Just practical content from the field.
Who We Are
novlini® is a boutique consulting studio specialized in:
Attio CRM Implementation
We help you migrate from HubSpot or Salesforce and make Attio fit your team, not the other way around.GTM Stack Design
We connect Attio with tools like Segment, Make, Supabase, and Oneflow to build modular, API-friendly GTM engines.AI-Powered Workflows
We use AI to remove manual tasks, surface insights, and make your operations more scalable.Long-Term RevOps Support
We work with clients on a retainer basis to continuously improve their stack and strategy.
Why Subscribe?
This newsletter is for you if you're:
Replacing legacy CRMs with flexible architecture
Building RevOps from scratch
Scaling sales/marketing without creating more mess
Expect concise breakdowns, actionable insights, and the occasional unpopular opinion.
More About Us
novlini® is an official Attio Expert Partner. We work with B2B startups across Europe and North America.
👉 Learn more at novlini.io
